Could this have something to do with them going away? Is there a connection?

http://eonlinebuying.com/cabelas.html


I noticed the "New power shok" is being offered in a greater variety than the Deep Shoks were. Might have to give them a look.

I spoke with a Speer Tech a few days ago and asked why the Deep Shoks were discontinued. He replied the manufactoring processes involved in producing Deep Shok bullets were too expensive. Did not question him ant further although I think the Deep Shoks would have proved more successful than their Grand Slam line. Higher BCs to boot too.

MtnHtr

The things that Speer, ATK, Blount, and Federal do and don't do, is a board room mystery.

I swear they have people making decisions, that have not a clue what they are selling, or what the comsumer wants to buy.

This new Power Shok, and Vital Shok marketing is a joke.

Deep Shok bullets were very expensive to make, but were well recieved by the consumers. Those that used them came looking for more.

Federal makes the best ammo around, but the marketing people they have are "new and improved" obsessed.

They will improve everything untill it is no good anymore.